What Is a Gift Card? How It Works and Its Benefits

Gift cards are everywhere — from supermarkets to online stores. They’re practical for gifting, help with budgeting, and add security to digital purchases. But what exactly is a gift card and why has it become so popular?

From last-minute presents to financial planning tools, gift cards are more versatile than they seem. Below, we’ll explore how they work, the main types available, and the best ways to use them.

What Is a Gift Card? A Simple Definition

A gift card is a prepaid card with a set value. It works as an alternative to cash or a traditional card: you load money in advance and use that balance for purchases in physical or online stores.

There are two main types:

  • Physical Gift Cards: plastic cards you can find in stores like Walmart or Target. Perfect to give in person.
  • Digital Gift Cards (e-gift cards): delivered by email or SMS with a code for instant use. Quick, convenient, and ideal for last-minute gifts.

In addition, there are:

  • Store-specific Gift Cards: valid only at one retailer (like Starbucks or Apple).
  • Universal Gift Cards: issued by major brands and accepted wherever that network is.

How Gift Cards Work: From Purchase to Payment

Using a gift card is simple and involves just a few steps:

  1. Purchase and Activation: choose the value when buying. Physical cards are activated at checkout; digital ones are activated automatically after payment.
  2. Use: present the card in store or enter the code online at checkout. The amount is deducted from the balance.
  3. Balance Check: usually available online, via a toll-free phone number available on the card, or by scanning a QR code.
  4. Terms of Use: check expiration and conditions. Many gift cards don’t expire, but some store-specific ones may have deadlines or fees or fees after a certain period.

Inter gift cards never expire. However, each partner brand has its own terms and redemption rules, so it’s important to check before using.

Benefits of Using Gift Cards

Beyond convenience, gift cards offer real advantages:

  • The perfect gift: no need to guess — the recipient chooses.
  • Budget control: by loading a fixed amount, you set spending limits (e.g., $50 per month for streaming or gaming).
  • Security: safer than carrying cash and reduce exposure of your banking info in online purchases.
  • Accessibility: no bank account or credit history required.
  • Savings with cashback and points: with Inter, you get cashback right into your account and can even redeem points for gift cards.

Gift Cards vs. Traditional Payment Methods

Cash, debit, and credit cards are common options, but each has its own traits:

  • Credit card: offers a line of credit but may lead to debt.
  • Debit card: pulls funds directly from your bank account.
  • Gift card: a controlled payment method — you only spend what you’ve loaded, without risking other accounts or exposing sensitive data.

Why Buy Gift Cards on the Inter Super App

With the Inter super app, buying gift cards is even easier. Browse options from different brands and services in just a few taps. Fast, safe, and all in one place.

Plus, with Inter gift cards you get:

  • Wallet integration: add your gift cards directly to Apple Pay or Google Pay for everyday convenience.
  • Real savings: at Inter you can earn cashback on many purchases, helping you save and manage your finances better.

Best Practices When Using Gift Cards

A few simple habits can make gift cards even more useful:

  • Treat them like cash: keep your physical card or digital code safe.
  • Use promptly: redeem soon after receiving to avoid forgetting.
  • Beware of scams: never share the gift card number with strangers. Gift cards should only be used on legitimate purchases.
  • Track your balance: check how much is left after every purchase.

A Practical Everyday Option

Gift cards are everyday allies: whether for a quick online buy, organizing your budget into categories, saving money, or giving a versatile gift.

Consider using a gift card in your next purchase — a simple, safe, and smart way to pay.

Download the Inter super app and experience how easy it is to buy gift cards from top brands in seconds.

FAQ – Frequently Asked Questions About Gift Cards

Do gift cards expire?

Many don’t, but some may have an expiration date or maintenance fees. Always check.

Can I use a gift card for online purchases?

Yes, just enter the code at checkout.

What’s the difference between a physical and digital gift card?

Physical cards are given in person; digital ones arrive by email or SMS, ready to use instantly.

Can I return or exchange a gift card?

Usually no but check the store’s policy.

What are the rules for using gift cards?

Each brand sets its own terms and conditions, so always review them before using.

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Inter (NASDAQ: INTR) is the pioneer financial super app serving over 37.7 million consumers across the Americas. The Inter&Co ecosystem offers a broad array of services, including banking, investments, mortgages, credit, gift cards, and cross-border tools. The super app also boasts a dynamic marketplace, linking consumers with shopping discounts, cashback rewards, and exclusive access to marquee events across the globe. The company is expanding rapidly in the United States, as evidenced by its naming rights sponsorship of the Inter&Co Stadium that hosts soccer teams “Orlando City” and “Orlando Pride”. Focused on innovation and captivating member experiences, Inter&Co delivers comprehensive financial and lifestyle solutions to meet the evolving needs of modern consumers.

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INTER & CO PAYMENTS, INC., doing business as Inter (“Inter”), is a financial technology company, a registered money services business (MSB) and a licensed money transmitter, not a bank (NMLS ID #907330). Massachusetts Foreign Transmittal Agency (License #FT114374-100). Rhode Island Currency Transmitter (License # 20203960CT). Click here to access our NMLS licenses.

Banking services are provided by Community Federal Savings Bank (“CFSB”), Member FDIC and deposits are held by CFSB and Wells Fargo Bank, Members FDIC. Inter is not a depository institution, deposits held at CFSB and Wells Fargo are not eligible for FDIC insurance.

The Inter US Checking account is provided by Continental Bank, Member FDIC. Inter US Checking accounts are FDIC-insured up to US$250,000. Inter US Checking account funds are eligible for FDIC insurance up to the allowable limit through Continental Bank, Member FDIC, and other program banks. Coverage is subject to aggregation of all of each account holder's funds held on deposit at Continental Bank or at each of its program banks. Funds generated through Inter's payment processing services are generally available in the Inter US Checking account balance immediately after a payment is processed. Fund availability times may vary due to technical issues. Inter is not a bank. Inter US Checking accounts do not provide monthly paper statements and do not issue physical paper checks. Inter US Checking accounts are not interest-bearing accounts.

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The Inter US Mastercard® Credit Card is issued by Continental Bank, Member FDIC, pursuant to a license from Mastercard International Incorporated and may be used wherever Mastercard debit is accepted. The Inter US Mastercard® Credit Card is issued by Continental Bank, Member FDIC, pursuant to a license from Mastercard International Incorporated, and may be used wherever Mastercard is accepted. For more information about the Inter US Mastercard credit and debit cards please see the applicable cardholder agreements here .

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The Inter Mastercard® International Debit Card (“Global Card”) is issued by the international branch of Banco Inter S.A. in the Cayman Islands, authorized to operate as a category “B” banking institution by the Cayman Islands Monetary Authority – CIMA (“Cayman Branch”), pursuant to a license from Mastercard International Incorporated, linked to a US dollar checking account in the Cayman Islands maintained by the Cayman Branch (“Cayman Account”). For more information about the Cayman Account and the Global Card offered by the Cayman Branch, see the Cayman Account and Global Card Agreement, available here .

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