MIAMI, FL – January 9, 2025 – Inter&Co, a dominant player in the U.S.-to-Latin America money transfer market, recently concluded a unique electric vehicle giveaway. The campaign, which ran from July 1 to December 16, 2024, received over 108,000 entries from clients using Inter&Co agents—small and medium-sized businesses like grocery stores and restaurants—to send money to their families abroad. The draw was managed by Realtime Media (RTM), the leading digital sweepstakes and contests marketing agency.
When Marcos dos Santos got the call that he had won, he was in disbelief. “I had to call twice to believe it,” said Marcos, who has lived in Framingham, Massachusetts since 2021. “You always hear about these giveaways, but you never think you’ll win. When it sank in, I couldn’t stop smiling. This car is going to change everything for my family.”
Marcos, who works as a landscraper and is a loyal client of a local Inter&Co agent called Made in Brazil Express since 2021, often sends money to his family in Brazil to help meet their needs. Like many in the immigrant community, the 38-year-old Brazilian relies on Inter&Co’s network of 110 agents across 14 states for convenient, safe, and reliable transactions.
These Inter&Co agents, deeply embedded in immigrant communities, include local grocery stores, restaurants, and other small businesses that have become essential hubs for remittances and other financial services. They serve as a bridge for millions of Latino families to stay connected with their loved ones through money transfers, bill payments, and phone recharges.
“I’ve been coming to the same agent in Massachusetts for years,” Marcos said. “The people there know me, understand my needs, and I trust them completely. I never imagined something like this would come from taking care of my family back home.”
The U.S.-to-Latin America money transfer market is valued at over $160 billion annually, according to a study conducted by the Inter-American Development Bank. Inter&Co processes hundreds of thousands of these transactions each year. This giveaway was designed to celebrate and give back to the hardworking individuals who keep these vital connections alive.
“This car isn’t just a prize—it’s a symbol of what’s possible," Marcos said, reflecting on his win as he stood next to his custom-modified electric vehicle at a special event in Framingham. Surrounded by his family and community, he added, “It shows that even when you’re far from home, good things can happen when you keep going. I’m so grateful to Inter&Co for this opportunity and for always supporting families like mine.”
